Jaron Lanier ⏐ The product is changing what you do, how you think, who you are
Jaron Zepel Lanier is an American computer philosophy writer, computer scientist, visual artist, and composer of classical music. Considered a founding father of the field of virtual reality, Lanier and Thomas G. Zimmerman left Atari in 1985 to found VPL Research, Inc., the first company to sell VR goggles and gloves. In the late 1990s, Lanier worked on applications for Internet2, and in the 2000s, he was a visiting scholar at Silicon Graphics and various universities. From 2006 he began to work at Microsoft, and from 2009 forward he works at Microsoft Research as an Interdisciplinary Scientist.