"Sí, se puede" is the motto of the United Farm Workers of America, and has since been taken up by other activist groups. In 1972, during Cesar Chavez's 25-day fast in Phoenix, Arizona, UFW's co-founder, Dolores Huerta, came up with the slogan. "Sí se puede" has long been a UFW guiding principle that has served to inspire accomplishment of goals. The phrase is a federally registered trademark of the UFW.
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