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TURF Analysis

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What is TURF analysis?

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What is TURF (Total Unduplicated Reach & Frequency)? niche product optimization

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What is TURF ANALYSIS? What does TURF ANALYSIS mean? TURF ANALYSIS meaning & explanation

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Turf Analysis Frequency Score

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Precision Turf Analysis from Sky Source Aerial

TURF Analysis, an acronym for "Total Unduplicated Reach and Frequency", is a type of statistical analysis used for providing estimates of media or market potential and devising optimal communication and placement strategies given limited resources. TURF analysis identifies the number of users reached by a communication, and how often they are reached.
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