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Western Film Exchange


The Western Exchange


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Western Film Exchange was founded in Milwaukee in July 1906 by John R. Freuler and Harry E. Aitken for the purpose of mass-producing and distributing Western films to movie theaters throughout the American midwest. One of over 100 such "exchanges," Western Film proved to be more successful than most, opening branch offices in several midwestern cities, including Chicago, St. Louis, and Joplin, Missouri. Exchanges would negotiate with film studios for the rights to a completed film production, and would distribute the product to nickelodeon movie theaters.
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