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Apple Inc.

5:55

Inside The $5 Billion Apple Headquarters

8:35

Inside Apple’s Rise to $2 Trillion | WSJ

15:46

Apple History: Apple’s Company story 2021

58:47

Apple Event — March 8

8:02

Inside Apple's $5 Billion Headquarters

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. It is considered one of the Big Four technology companies, alongside Amazon, Google, and Microsoft.
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  • Fun facts  

  • 1976–1984: Founding and incorporation 

  • 1984–1991: Success with Macintosh 

  • 1991–1997: Decline and restructuring 

  • 1997–2007: Return to profitability 

  • Intel transition and financial stability 

  • 2007–2011: Success with mobile devices 

  • 2011–present: Post–Jobs era, Tim Cook's leadership 

  • Apple Silicon transition 

  • Macintosh 

  • iPod 

  • iPhone 

  • iPad 

  • Apple Watch 

  • Apple TV 

  • HomePod 

  • Software and services 

  • Electric vehicles 

  • Logo 

  • Advertising 

  • Brand semiotics 

  • Brand loyalty 

  • Home page 

  • Headquarters 

  • Stores 

  • Corporate culture 

  • Lack of innovation 

  • Manufacturing 

  • Labor practices 

  • Apple Energy 

  • Energy and resources 

  • Toxins 

  • Finance 

  • Tax practices 

  • Board of directors 

  • Executive management 

  • List of chief executives 

  • List of chairmen 

  • Litigation 

  • Privacy stance 

  • Charitable causes 

  • Criticism and controversies