Razzles are a candy that once chewed, mix to transform into chewing gum. Originally introduced in 1966, with an advertising slogan and jingle of, "First it's a candy, then it's a gum. Little round Razzles are so much fun." The original flavor was raspberry. They were named after a fictional flavor, Razzleberry, that was planned but never panned out. This has also happened with the flavor "Zuzzleberry Zash", as well as "Tropical Tash". Concord Confections was formed in 1986, and sometime after that date acquired the Razzles brand. Additional fruit flavors were added to raspberry. Most recently, a "tropical fruit" pack and a "sour" pack were added to the product line. Tootsie Roll Industries acquired Concord Confections
in 2004. Razzles were first produced by Fleer along with their Dubble Bubble brand, both brands were eventually sold to Concord Confections.
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