ReachNow – CarSharing by BMW, BMW i and MINI now in Seattle
BMW ReachNow Seattle - How To - Car Sharing
BMW ReachNow Car Share in Portland
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ReachNow is a carsharing service operated by BMW Group in Seattle, Washington, Portland, Oregon and Brooklyn, New York. It uses a mobile app for car reservations and operates a fleet of over 1,000 vehicles. It is one of three car sharing services in the city of Seattle, competing with car2go and Zipcar. ReachNow is similar to another BMW Group service DriveNow, but is focused on North American cities starting with Seattle. Unlike DriveNow which is a joint-venture with Sixt, ReachNow is a fully owned BMW subsidiary with RideCell, rather than Sixt, providing the technology platform.