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This is Beme
The Rise and Fall of Casey Neistat's Beme
Beme Inc., stylized as beme, was a multimedia company founded by Matt Hackett and Casey Neistat, a vlogger and short film maker on YouTube. Beme Inc. was the creator of the mobile app, Beme. On November 28, 2016, CNN announced that it would acquire Beme. CNN intended to invest in the company and create a new brand focused on a young audience. The Beme app was officially shut down on January 31, 2017. Beme was merged into CNN Digital Studios on January 25, 2018. Despite this, the Beme News YouTube channel is still active.