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28/05/2014 Apple buys headphone maker Beats for $3bn

7:23

Apple buys music giant Beats for $3b

2:03

Apple's Tim Cook on Buying Beats (Sept. 12, 2014) | Charlie Rose

3:00

Apple Buys Beats By Dre's Terrible Headphones For $3.2 Billion

15:08

Tech News Tonight 96: Apple Buys Beats Electronics for $3B

1:15

Apple buys Beats Electronics in $3 bil. deal

Beats Electronics LLC is a division of Apple Inc. that produces audio products. Headquartered in Culver City, California, U.S., the company was founded by music producer and rapper Dr. Dre and Interscope Records co-founder Jimmy Iovine. Apple Inc. acquired Beats for US $3 billion in a cash and stock deal, the largest acquisition in Apple's history.
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    • Essentials 

    • Formation 

    • HTC purchase and non-renewal of Monster contract 

    • HTC sale and Beats Music 

    • Subsidiary of Apple Inc. (2014–present) 

    • Bose lawsuit 

    • Monster lawsuit 

    • Products 

    • Beats Studio 3 Wireless 

    • Beats Audio 

    • Car audio 

    • Beats Music 

    • Critical reception