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01/05/1853 Levi's is founded

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Levi Strauss & Co. History - Tracey Panek Interview 2016

6:59

Levi Strauss History

18:02

The 501® Jean: Stories of an Original | Full Documentary

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LEVI STRAUSS & CO (HISTORY DESIGN)

Levi Strauss & Co. is an American clothing company known worldwide for its Levi's brand of denim jeans. It was founded in 1853 when German immigrant Levi Strauss came from Buttenheim, Bavaria, to San Francisco, California to open a west coast branch of his brothers' New York dry goods business.
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