An interview with Amaury Sport Organisation - The rise of mass participation sport events (Part 4/5)
An interview with Amaury Sport Organisation - The future challenges in sport events (Part 5/5)
Cash Cow Tour de France - From Marketing Stunt to Mega Event
French authorities open investigation after Tour de France spectator
DAKAR RALLY Cars - WINNERS (1979-2020)
The Amaury Sport Organisation (ASO) is part of the French media group, EPA. It organises sporting events including the Tour de France, Vuelta a España and Paris–Nice professional cycle road races, and the Dakar Rally. In 2008 it began the Central Europe Rally, a rally raid endurance race in Romania and Hungary.