logo

Video encyclopedia

Brands and trademarks

Popular in this category (2,174)

Food, Business and economy

Coca-Cola

Coca-Cola, or Coke, is a carbonated soft drink manufactured by The Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton and was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coca-Cola to its dominance of the world soft-drink market throughout the 20th century. The drink's name refers to two of its original ingredients: coca leaves, and kola nuts. The current formula of Coca-Cola remains a trade secret, although a variety of reported recipes and experimental recreations have been published.

Food, Business and economy

Pepsi

Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola on August 28, 1898, and then as Pepsi in 1961.

Society, Business and economy

Gillette

Gillette is a brand of men's and women's safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble (P&G).

Society, Business and economy, Technology and industry

Adidas

Adidas AG is a multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. It is the holding company for the Adidas Group, which consists of the Reebok sportswear company, 8.33% of the German football club Bayern Munich, and Runtastic, an Austrian fitness technology company. Adidas' revenue for 2018 was listed at €21.915 billion.

Business and economy

Lego

Lego is a line of plastic construction toys that are manufactured by The Lego Group, a privately held company based in Billund, Denmark. The company's flagship product, Lego, consists of colourful interlocking plastic bricks accompanying an array of gears, figurines called minifigures, and various other parts. Lego pieces can be assembled and connected in many ways to construct objects, including vehicles, buildings, and working robots. Anything constructed can be taken apart again, and the pieces reused to make new things.

Society, Business and economy

GoPro

GoPro, Inc. is an American technology company founded in 2002 by Nick Woodman. It manufactures eponymous action cameras and develops its own mobile apps and video-editing software. Founded as Woodman Labs, Inc, the company eventually focused on the connected sports genre, developing its line of action cameras and, later, video editing software.

Business and economy

Corona

Corona Extra is a pale lager produced by Cervecería Modelo in Mexico for domestic distribution and export to all other countries besides the United States, and by Constellation Brands in Mexico for export to the United States. The Corona brand is one of the top-selling beers worldwide. Outside Mexico, Corona is commonly served with a wedge of lime or lemon in the neck of the bottle to add tartness and flavor.

Art, Business and economy

Indiana Jones

Indiana Jones is an American media franchise based on the adventures of Dr. Henry Walton "Indiana" Jones, Jr., a fictional professor of archaeology. It began in 1981 with the film Raiders of the Lost Ark. A prequel, Indiana Jones and the Temple of Doom, followed in 1984, and a sequel, Indiana Jones and the Last Crusade, was released in 1989. A fourth film, Indiana Jones and the Kingdom of the Crystal Skull, was released in 2008, and was the last in the series to be distributed by Paramount Pictures. The series was created by George Lucas, and its films are directed by Steven Spielberg and star Harrison Ford as the title character. The Walt Disney Company has owned the Indiana Jones intellectual property since its acquisition of Lucasfilm, the series' production company, in 2012.

Society, Business and economy

Nike

Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$24.1 billion in its fiscal year 2012. As of 2012, it employed more than 44,000 people worldwide. In 2014 the brand alone was valued at $19 billion, making it the most valuable brand among sports businesses. As of 2017, the Nike brand is valued at $29.6 billion.

Business and economy

Lysol

Lysol is a brand name of cleaning and disinfecting products distributed by the Reckitt Benckiser company. The line includes liquid solutions for hard and soft surfaces, air treatment, and hand washing. The active ingredient in many Lysol products is benzalkonium chloride, but the active ingredient in the Lysol "Power and Free" line is hydrogen peroxide. Some of the scents from Lysol include "Crisp Linen", "Floral", "Fruit & Citrus", "Gourmand", and "Fresh". It is marketed as Lizol in India.

Business and economy

QR Code

QR code is the trademark for a type of matrix barcode first designed in 1994 for the automotive industry in Japan. A barcode is a machine-readable optical label that contains information about the item to which it is attached. A QR code uses four standardized encoding modes to store data efficiently; extensions may also be used.

Food, Business and economy

Mini pizza

Hot Pockets is an American brand of microwaveable turnovers and pocket sandwiches generally containing one or more types of cheese, meat, or vegetables. Hot Pockets was founded by the Chef America Inc. company. Since April 20, 2002, they have been produced by Nestlé.

Business and economy

ALDI

Aldi is the common brand of two German discount supermarket chains with over 10,000 stores in 20 countries, and an estimated combined turnover of more than €50 billion. Based in Germany, the chain was founded by brothers Karl and Theo Albrecht in 1946 when they took over their mother's store in Essen, which had been in operation since 1913. The business was split into two separate groups in 1960, that later became Aldi Nord, headquartered in Essen, and Aldi Süd, headquartered in Mülheim. In 1962, they introduced the name Aldi, which is pronounced [ˈaldiː] . In Germany, Aldi Nord and Aldi Süd have been financially and legally separate since 1966, although both divisions' names may appear with certain store brands or when negotiating with contractor companies. The formal business name is Aldi Einkauf GmbH & Compagnie, oHG.

Business and economy

Power Rangers

Power Rangers is an American entertainment and merchandising franchise built around a live action superhero television series. Produced first by Saban Entertainment, later by BVS Entertainment and today by SCG Power Rangers, the television series takes much of its footage from the Japanese tokusatsu Super Sentai, produced by Toei Company. The first Power Rangers entry, Mighty Morphin Power Rangers, debuted on August 28, 1993, and helped launch the Fox Kids programming block of the 1990s, during which it catapulted into popular culture along with a line of action figures and other toys by Bandai. As of 2001, the media franchise has generated over $6 billion in retail sales worldwide.

Food, Business and economy

Red Bull

Red Bull is an energy drink sold by Red Bull GmbH, an Austrian company created in 1987. Red Bull has the highest market share of any energy drink in the world, with 6.302 billion cans sold in a year.